Moo Garden Research Institute: Comparing Social Media Infrastructure – The Development Path of Telegram x TON, Facebook, and WeChat
In this article, we compare the development stages of social media giants Facebook, WeChat, and Telegram to highlight the rapid ascent of Telegram x TON. As Telegram continues to attract high levels of interest and capital for infrastructure and application development, it is poised for significant ecosystem growth in 2024, similar to Facebook’s platform in 2008 and WeChat’s mini-programs in 2018.
- May 2007: Facebook launched its platform, supporting in-platform applications and games.
- 2006: Monthly Active Users (MAU): 12M, Revenue: $52M.
- 2009: Monthly Active Users (MAU): 350M, Revenue: $1Bn.
- April 2009: Zynga became the most active application developer on Facebook, with 40M monthly active users. One in every ten Facebook users logged into Zynga. The company went public in July 2011, with an operating income of $1.1Bn that year, up from $600M the previous year.
- January 2017: Tencent launched mini-programs on WeChat.
- 2016: Monthly Active Users (MAU): 850M, Revenue: $5.5Bn.
- 2019: Monthly Active Users (MAU): 1.15Bn, Revenue: $12.3Bn.
- 2019: Two years after launching, mini-programs achieved a total transaction volume of $120Bn, doubling the following year. Today, top mini-games can generate $80M to $150M in annual revenue.
- Current: WeChat mini-programs have 900M MAU, with more than 75% of WeChat users active on mini-programs.
Telegram
- 2023-2024: Telegram gradually introduced mini-apps through Wallet and IAP.
- 2022: Monthly Active Users (MAU): 700M, Revenue: $10M.
- 2023: Monthly Active Users (MAU): 800M, Revenue: $45M.
- 2024: Mini-apps are rapidly emerging, with several achieving tens of millions of users, bridging web2 and web3. More practical applications and highly engaging games are in development. Decentralized applications (dApps) in the ecosystem have set remarkable records: Notcoin reached 40M users within six months, while Hamster Kombat surpassed 200M registered users, with over 30M daily active users.
- Current: Telegram mini-apps have 300-400M MAU, with 30-40% of Telegram users active on mini-apps.
Why Moo Garden is the Future
As Telegram x TON is rapidly growing, so is the need for secure and user-friendly decentralized wallets. Moo Garden is at the forefront of this evolution, providing a seamless experience for users to manage their digital assets. Here’s why Moo Garden stands out:
- Quick Trade: Trade memes and tokens within 7 seconds.
- Market Insights: MEME rankings and on-chain token rankings help beginners better understand the market.
- One-Click Analysis: Security reports and contract analysis without the need for additional tools.
- Track Big Players: Track changes in whale wallets.
- Comprehensive Information: Access on-chain token information panels, including contract addresses and holder analysis.
Conclusion
Telegram x TON is undoubtedly growing rapidly, and Moo Garden is perfectly positioned to support this growth. By focusing on user retention and Lifetime Value (LTV), Moo Garden ensures a sustainable and robust ecosystem. Compared to user acquisition, these key sustainability metrics rely more on quality content than viral growth, compelling the team to execute meaningful on-ground operations for long-term success.
By choosing Moo Garden, you are opting for a secure, efficient, and comprehensive decentralized wallet that keeps you ahead in the evolving world of digital finance.
