Kabaddi’s ascent to popularity as a mainstream sport has been astounding. This team sport has had a fantastic journey from ancient to global success. Unquestionably, Kabaddi is a huge hit. His game is shown nonstop on television, newspapers feature articles about it daily, and kids can be seen playing grapple and the murk in playgrounds.
Kabaddi has become extremely popular since no one paid attention during the game’s second World Series in 2007. Who would have thought it would ascend to the height of its current glory? Kabaddi has experienced a massive metamorphosis, going from a forgotten sport to a trendy sport, and the Indian Kabaddi League has been instrumental in the game’s comeback. The fantasy app for Kabaddi is gaining more popularity. To play the best, download the most trusted fantasy app, FantaFeat.
Indian League of Kabaddi
The World Kabaddi Championships in 2003 and 2007 received very little coverage and no advertising in India. The international organizations agreed to repackage the sport to make Kabaddi more appealing to prime-time viewers. The Indian Kabaddi League was primed to take center stage, armed with eight teams, global players, and prime time slots. However, how can a lesser-known sport draw crowds this size? It’s a significant risk when you consider it.
In 2014, the risk paid off with an outstanding debut season—and that was only the beginning. Comparing the 2015 edition to the first, there was a 56% increase in viewers. Furthermore, the Indian Kabaddi League outperformed the Indian Football League regarding earnings and ratings. Those were telling indicators of a new superpower on the scene.
Established in 2013, the Premier Badminton League had a spectacular comeback in 2016 with a 75% rise in revenue, but it could not match the Indian Kabaddi League’s notoriety or attendance figures. The Indian Kabaddi League saw a 51% gain in cumulative growth, solidifying its position as the nation’s second-most popular sport. With those astounding numbers, one could ask themselves what makes it unique.
