Electric Car Sales in North America Projected to Hit 9.4 Million Units by 2031

Growth Trajectory of North America’s Electric Vehicle Industry

Introduction

The North American electric vehicle (EV) market is on the cusp of a transformative phase, according to Meticulous Research®’s latest report titled North America Electric Car Market by Propulsion Type (BEV, PHEV, HEV), Power Output (Less than 100kW, 100kW to 250kW, More than 250kW), End Use (Private, Commercial), and Geography – Forecast to 2031.” The report highlights a positive growth outlook, with the North American EV market expected to reach a value of $419.39 billion by 2031, growing at a compound annual growth rate (CAGR) of 22.9% from 2024 to 2031. This will be accompanied by a rise in market volume to over 9.4 million units by the same period, supported by a steady 20.3% growth rate.

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Key Factors Driving Growth

The North American electric car market is being propelled forward by several key drivers. One of the foremost is the extension of tax credits for electric vehicle purchases in the U.S., which has provided a significant financial incentive for consumers to transition away from gasoline-powered cars. In addition to governmental policies, there is a growing consumer preference for vehicles that offer greater fuel efficiency and lower environmental impact. With governments at both the federal and state levels offering attractive incentives and rebates, consumers are more inclined to adopt EVs, accelerating the growth of the market.

Another driver of the EV market’s expansion is the increasing availability of fast-charging infrastructure. As consumers experience fewer charging limitations, particularly in urban areas, their confidence in adopting EVs continues to grow. Moreover, the automotive industry is responding to this demand by introducing more diverse models of electric vehicles, from compact cars to luxury models, further boosting the market’s growth.

Barriers to Market Expansion

Despite the encouraging growth prospects, there are several factors that may impede the rapid expansion of the North American electric vehicle market. One major concern is the challenge of interoperability among the various EV manufacturers. The lack of standardization across charging stations and charging technology could create confusion and frustration for consumers, limiting the convenience of owning an EV. Furthermore, the EV market continues to face supply chain disruptions, particularly in the procurement of raw materials like lithium and cobalt, which are critical to the production of batteries. These supply chain issues could delay the manufacturing of electric vehicles and slow the market’s growth.

Moreover, while charging infrastructure has improved in some areas, many regions still lack sufficient charging stations, particularly in rural locations. This remains a critical challenge, as long-range travel becomes difficult without an adequate network of charging points.

Opportunities in the EV Market

While challenges persist, there are also significant opportunities within the North American electric car market. Job creation in the EV sector is one area with considerable potential, as the demand for EVs leads to new manufacturing plants, research and development initiatives, and an expansion of charging infrastructure. The shift toward shared mobility services, such as ride-hailing and car-sharing, is another promising opportunity for the electric vehicle market. Given their low operating costs and minimal environmental impact, electric vehicles are ideally suited for these services.

Additionally, continued advancements in battery technology, such as increased energy density and improved charging speeds, will address some of the key pain points related to range anxiety and charging convenience. These innovations will enhance the user experience and help propel the EV market to new heights.

Segmentation Insights

The North American electric car market is categorized into multiple segments that are essential for understanding the trends and growth patterns within the market.

  • Propulsion Type: The report segments the market into Battery Electric Vehicles (BEVs), Plug-in Hybrid Electric Vehicles (PHEVs), and Hybrid Electric Vehicles (HEVs). BEVs are expected to hold the largest share of the market by 2024 due to the increasing demand for zero-emission vehicles and the continuous reduction in battery costs.
  • Power Output: The market is segmented based on power output into three categories: less than 100kW, 100kW to 250kW, and more than 250kW. The less than 100kW segment is projected to lead the market in 2024, driven by the high demand for light-duty EVs used in urban settings and shared mobility services.
  • End Use: The market is divided into private and commercial sectors, with private use expected to account for the largest share. The increasing consumer demand for fuel-efficient and environmentally friendly vehicles, as well as government incentives, is driving this trend.
  • Geographical Insights: Geographically, the U.S. is projected to dominate the North American electric vehicle market by 2024 due to its larger market size, availability of a wide range of electric vehicle models, and substantial investments from OEMs in EV production.

Conclusion

The North American electric car market is poised for rapid expansion, driven by a combination of government incentives, consumer demand, and technological advancements. While challenges related to interoperability, supply chain disruptions, and charging infrastructure remain, the overall outlook for the market is positive. As EV adoption continues to grow, both the private and commercial sectors will experience increased demand, creating new opportunities for manufacturers and service providers. The next decade will likely see the North American EV market transform into a key player in the global automotive industry.

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Key Players:

The key players operating in the North America electric car market include Tesla, Inc. (U.S.), General Motors Company (U.S.), Ford Motor Company (U.S.), Rivian, LLC (U.S.), Bollinger Motors Inc. (U.S.), Alcraft Motor Company Ltd., (U.K.), Nissan Motor Co., Ltd. (Japan), NIO Inc. (China), AB Volvo (Sweden), and Groupe Renault (France).

Key Questions Answered in the Report:

  • Which are the high-growth market segments in terms of propulsion type, power output, end user, and geography?
  • What is the historical market size for North America electric cars?
  • What are the market forecasts and estimates for the period 2024–2031?
  • What are the major drivers, restraints, opportunities, and challenges in the North America electric car market?
  • Who are the major players, and what shares do they hold in the North America electric car market?
  • What is the competitive landscape like?
  • What are the recent key developments in the North America electric car market?
  • What are the strategies adopted by major players in this market?
  • What are the key geographic trends and high-growth countries?

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